The Conference That Never Was

In 2020, I had the opportunity to work on the branding for BLUEPRINT, a tech conference that was set to take place in Green Bay, Wisconsin. The conference was focused on showcasing innovation and technology in the region. 

I designed the logo for the event, which features an outline of Wisconsin filled with a circuitry pattern, highlighting Green Bay with a subtle marker. The stark blue color was chosen as a highlight to convey a modern, tech-forward vibe. 

Unfortunately, the event was canceled due to COVID-19, but the branding captured the spirit of innovation and technology for the region.