The Concept Adventure Brand
For the Abylara concept, I created branding for an ocean adventure company focused on dive travel, training, and community building. The goal was to convey a sense of exploration and camaraderie that extended beyond diving itself, embracing activities both in and out of the water.
While the original company went with a different direction (a common occurrence in creative work), I developed this version for my portfolio, drawing from the same vision of creating a community through shared experiences and celebrating the beauty of the underwater world.
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